Tony Hughes

Keynote Speaker & Sales Improvement Consultant


Bestselling Author & Award Winning Blogger, Sales Kickoffs and Workshops.

Win more business, retain more loyal customers and improve profit.

I enable sales leaders to succeed in difficult markets by improving win rates and quota attainment, and with accurate forecasting.

Everyone needs to secure more quality customers from effective pipeline creation and sales process execution.

The way we sell and create 'customer experience' is the most powerful point of difference in competitive markets.

Business is done at the speed of trust and sellers must build strong personal brands and credible networks while leading with insight and value in conversations.

MY LATEST ARTICLES

Strategic B2B Social Selling - A brief for the CEO

Strategic B2B Social Selling - A brief for the CEO

Ivi Mateo

                                      By Tony J HughesSocial selling is important because social buying is a reality. Customers begin their buying journey online well before sellers have the opportunity to directly influence them.This members onl...

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The Ten Laws of Strategic Selling

The Ten Laws of Strategic Selling

Ivi Mateo

By Tony J Hughes (A reprint of an article I published in my LinkedIn Pulse page)Definition of Strategic Enterprise Selling:The process of engaging early at the most senior levels, aligning with political and economic power, in addressing the most ...

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You Only Have 20 Seconds So Lead With 'Why'

You Only Have 20 Seconds So Lead With 'Why'

Ivi Mateo

By Tony J Hughes (A reprint from my LinkedIn Pulse page)We're delegated down to those we sound like and we only have 20-40 seconds to create the right impression and hook an individual or audience when we engage. This is especially true in an age ...

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CRM, SFA, and Sales Enablement. The Same?

CRM, SFA, and Sales Enablement. The Same?

Ivi Mateo

By Tony J Hughes (A reprint from my LinkedIn Pulse page)Customer churn is a cancer eating away at most businesses. To combat this and be truly customer-centric, you must have an effective Customer Relationship Management (CRM) strategy supported b...

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Strategic Social Selling Defined

Strategic Social Selling Defined

Ivi Mateo

By Tony J. Hughes       (This is a repeat of an article I previously posted in LinkedIn publisher).There are so many people out there giving advice on strategic B2B and social selling yet so few have achieved consistently in the heat of battle, su...

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