Patrick Boucousis

The Sales Natural

Value-based sales approaches that eliminate discounting, objections and negotiation

I work with sales teams and individuals keen to transform win ratios from the traditional 30-40% to 70% or more, by being natural and authentic value-based Sellers.

They quickly grow trust to form collaborative partnerships that achieve consensus with prospects on solutions they buy without the need for discounts, price objections or negotiation. Really  

MY LATEST ARTICLES

Why You Can't Sell a Solution

Why You Can't Sell a Solution

Patrick Boucousis

 You can’t sell a solution. There, I’ve said it!‘Whoa! You’re thinking. What is it I’ve been doing then?’Well, consider this. From a Buyer’s perspective (which is how we Sellers should look at it too), a solution is what they buy, rather than what...

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